www.gardere.com

Gardere, Wynne, Sewell needed a way to assemble proposals more efficiently and with better brand cohesiveness. We designed a beautiful flexible proposal system for them allowing lawyers and assistants to assemble proposals quickly and easily from pre-printed components.

Gardere has been providing responsible and effective legal advice, counsel and strategic direction to their clients for the better part of 100 years. They combine the comprehensive resources of a large firm with an interdisciplinary approach to provide clients effective counsel in terms of time, cost and results.

Not only did they need more efficient proposals, but the firm has numerous practice areas and they wanted to ensure that their messaging was consistent across the board. They also needed a set of capabilities brochures that presented a consistent and compelling story.

Based on our prior experience in legal marketing communications, Gardere knew they could trust us to implement an effective solution.

To improve their proposal process, Bravo Zulu designed a flexible proposal system which allows lawyers and assistants to assemble proposals quickly and easily from pre-printed components. It's a comprehensive system encompassing everything from covers to tabs to mailing envelopes.

It even includes templates enabling them to produce up-to-date bios, matter lists and client lists. Some components of the system are customizable based on the proposal at hand. Gardere's is an industry where time is money. When you can shave off a few minutes of administration, the savings goes right to your bottom line.

Our solution allows their lawyers and administrators to make the best possible use of their time, maintain their branding and identity standards to ensure consistent messaging.

And our work didn't stop with the proposal system. We also designed a capabilities brochure, as well as full-page, full-color ads for business journals in Houston and Dallas. A thorough competitive analysis allowed us to create a unique positioning for the firm.

Spending too much time on proposals? Wanna stand out in a crowd? Contact us.