

Designers and their clients agree: CreativeX is the best thing to happen to the creative review process since desktop color printing. That's because CreativeX makes reviewing creative work faster, and easier than ever before.
No Fuss, No Muss
Say goodbye to spray adhesives, hobby knives, black boards, artists' tape, solvents, and T-squares. You won't need them anymore with CreativeX. Well—almost. We still recommend that you conduct that critical first presentation the good ol' fashioned way. Nothing replaces the bandwidth that only facial expressions and body language provide. But once you've locked down the design direction—boom!—everything goes online. Suddenly your workspace is much tidier; your art supply bill is much lower; your staff is much better utilized.
Better than Email
How many times have you sent an attachment for your client to review only to find that they couldn't open it? Perhaps the file was too big, or corrupted, or unreadable, or incompatible. Avoid the aggravation with CreativeX. Simply post your image, sound, or movie file and you're done. Your client is immediately and automatically notified via email that a new item is ready for review. They login to their very own, secure project site using their favorite browser and review the work. They may, in turn, leave comments or approvals, which are emailed to every member of the project team that has subscribed to the project mailing list. What could be simpler?
Better than WebEx
Realtime online collaboration solutions are fantastic for demoing software—not so great for creative reviews. CreativeX allows your client to log in and review the work when its convenient for them. Of course, you can always set up a phone conference for a quick realtime review and discussion if you prefer the interactive approach. But clients love having the flexibility of quickly logging in between meetings during hectic days, or even from home after a hectic day.
Get Organized
Arrange and group your project assets however you want—by the phases of your process (for example, Preliminary, Rev 1, Rev 2, Final, etc.), or the sections of the project (homepage, interior page, etc.). Or group by date, or even designer—it's up to you. Resequence both groups and individual assets within groups to your heart's content. Add, delete, rename groups—even hide them from your clients until they're ready for prime time.
Stay in the Loop
Each and every asset posted to the CreativeX has a corresponding discussion thread attached—yep, each and every. Clients can post comments, requests and approvals immediately. These messages are emailed instantly to everyone on the project team who subscribes to the project mailing list. No more "dropping the ball" for you. No more contentious finger pointing. No more costly miscommunications. Amaze your clients with the efficiency and efficacy of your internal systems and processes.
Better Change Management = Additional Billings
Controlling "scope creep" ain't easy—unless you're using CreativeX, that is. Say your approved estimate allows for three cover design options and two rounds of revisions to one of these—yet after the initial presentation your client starts pressing for more options. With CreativeX, it's easy to instantly call up the three design options—as well as your estimate from the Document Board. "We'd be happy to present more options," you say with a smile. "Here's the project estimate which provides for three options. Additional designs will require us to issue a change order. I'll get back to you today with an estimate to produce the additional work."
Complete Project History — Could Save Your Bacon
It's extremely useful to have the complete visual history of your job at your fingertips. Say you’re in the middle of a gargantuan job when the project ownership on the client's side changes hands. The new owner wants to review certain design decisions and the overall project history tomorrow, at say, 10 AM. No problem. Just show up, login to CreativeX, and help the new clients' jaw off the floor when you reveal the project's complete history from day one, including budget approvals, conference reports, creative approvals, and datelines. Whoa — that's powerful software. |
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